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D2C: Case Studies

1. Enabling 1-2 days deliveries Pan-India in a fast-scale environment!

A leading fitness-technology arm of a new-age healthcare company was looking for an agile but enterprise-grade supply chain partner who could meet their fast-evolving and ever-growing supply chain requirements. The brand had an aggressive target of delivering its products to its customers pan-India in 1-2 days. The brand’s existing growth partner was not able to meet their geographical expansion requirements and stringent SLAs as it was not tech-enabled.

Prozo was chosen as their supply chain partner looking at Prozo’s vast fulfillment network of 30 multi-channel warehouses located across the country, its control tower and command center. Also, Prozo was able to offer the brand pay-per-use commercials. Not only that, Prozo offered the brand a “single rate card’ for services pan-India. The brand is currently operating from seven fulfillment centers of Prozo.

Tags: B2C, B2B online, D2C, FTL, Regional Warehouses, Control Tower, Command Centre,

2. Capability consolidation and end-to-end fulfillment for a group of brands!

A D2C consumer vertical of a large Indian Conglomerate was looking to bring end-to-end warehousing & fulfillment of its five different consumer brands under one roof while enabling faster fulfillment for these brands. These five different consumer brands were operating from various locations across the country, typically from stand-alone facilities, and last mile delivery TATs were not consistent. Also, replenishment was very complex and inconsistent.

Prozo was chosen as their supply chain partner, looking at Prozo’s enterprise-grade capabilities on three key parameters; PWLP (Prozo warehousing & logistics platform), PLN (Prozo’s Logistics Network) and PFN (Prozo’s Fulfillment Network).

Currently, five brands of the conglomerate are operating from 4 regional warehouses of Prozo in East, West, North and South. Both primary and secondary transportation requirements of the brands are also handled by Prozo. These brands are leveraging Prozo’s Warehouse Management System (WMS), Order Management System (OMS) and Shipping cum transport management Platform (Proship). The pan-India operations of the brand are managed through Control Tower & Command Centre.

Tags: D2C, FMCG, ProWMS, ProOMS, ProShip, SAP Integration, Primary Transportation (FTL), Mother, Regional Warehouses, Control Tower, Command Centre,

3. New-age supply chain for new-age customers of a b2c platform’s private label arm!

A leading B2C marketplace was looking to leverage on a new-age supply chain company to build an efficient, pay-per-use, fast-fulfillment enabled supply chain.

Prior to Prozo, they were managing drop-ship operations from the manufacturer’s warehouse and another 3PL company. The company was facing key challenges in managing forward & return order processing TATs, inventory accuracy, and was struggling to add newer geographies as their private labels grew. Moreover, there was no real-time view into the supply chain and the visibility was dependent on manual interventions.

Prozo was chosen as their supply chain partner because of Prozo’s Grade-A fulfillment centers, control tower & command center, single rate card for pan-India fulfillment, enterprise-grade capabilities and proven track record.

Tags: Marketplaces as a customer, B2C, D2C, Control Tower, Command Centre,

4. Local fulfillment for a smart farming company!

A smart farming solution company working directly with farmers, was looking for multi-point small orders fulfillment in addition to the central warehouse.

The company was facing challenges in shipping the products to the farmers from their offline retailers­ and wanted a unified solution which could cater to larger geography. Prior information of delivery and accordingly availability of customers becomes a key point as far as remote deliveries are concerned.

Prozo solved the delivery in remote areas with increased successful delivery attempts through real time view into the supply chain and enabled the brand to cater to the whole of India with its cost optimized freight network.

Tags: D2C, Fulfillment, Freight, Supply chain visibility, remote delivery,

5. Professionalization of Supply Chain of a fast growing Intimate Hygiene D2C Brand

The brand was initially managing the warehousing & freight operations internally, and were looking for a specialized player to handle their supply chain as they scaled their business.

Also, given the brand retails intimate hygiene products, they wanted a partner who could provide value added services w.r.t to packaging and ensure all products are packed in a very hygienic and safe environment.

The brand decided to work with Prozo because of its integrated supply chain offerings - tech enabled Warehousing & Freight operations, along with ProShip - Prozo’s freight recommendation engine.

Tags: Value Added Services, ProShip, Warehousing, Fulfillment, D2C, Freight, Personal Care, Hygiene,

6. Pan-India D2C Warehousing for a handbags and accessories brand

The brand was a dominant B2B player, and wanted to scale up its D2C business. They were looking for a partner who understands B2C and D2C warehousing & fulfillment operations and could provide best in class SLAs and TATs.

The brand started D2C operations from 1 location. Based on Prozo’s tech enabled services and robust client management, the brand decided to scale up its warehousing footprint pan-India with Prozo. Currently, Prozo is serving the brand across 4 different locations in North, South, East and West to enable fast fulfillment for its customers

Tags: Value Added Services, ProShip, Warehousing, Fulfillment, D2C, Freight, Personal Care, Hygiene,

7. Integrated Warehousing & Freight Services for a fast growing D2C athleisure and sports merchandise brand

A leading D2C athleisure and sports merchandise brands was evaluating multiple service partners who could offer best in class, tech enabled warehousing & last mile freight solutions and handle its BAU and peak operations, with peak demand being 10X of BAU. The brand’s existing service partner wasn’t able to handle such peak volumes while maintaining Service Levels

The brand chose Prozo because of our ability to understand its operations and pain-points and onboard it quickly before a major sporting event, when order volume goes up 10X.

The brand leveraged Prozo’s intelligent inventory placement platform, ProPlanning, to optimize stocking points, leading to faster shipment timelines with lower last mile delivery costs.

Prozo started with offering Warehousing & fulfillment at 1 location to the brand, and soon scaled up to 3 locations, along with last mile freight services via ProShip, Prozo’s freight recommendation and allocation engine.

Tags: ProShip, Warehousing, Fast Fulfillment, Control Tower, Command Center, Freight, B2C and D2C, Merchandise, Apparel,

8. Multi-channel fulfillment for a women’s wellness brand

The brand wanted to partner with a new age, agile supply chain partner to handle its B2B, B2C and D2C warehousing & fulfillment requirements on a flexible commercial model. The brand also wanted the service partner to provide intensive Value Added Services like kitting and repackaging in a clean and hygienic environment.

Prozo could meet the brand’s requirements because of its deep experience in handling multi channel operations on a pay-per-use commercial model. Also, Prozo deployed trained manpower to handle the products in a safe and hygienic environment, while ensuring adherence to SLAs and TATs during BAU and peak sale events.

Tags: Multi Channel Fulfillment, B2B, B2C, D2C, Warehousing, Control Tower, Command Center, Hygiene, Personal care,

9. Pan-India, Multi-channel fulfillment on a pay-per-use model

A high growth baby gear (hardlines) brand wanted a tech enabled supply chain partner for its multi-channel warehousing,fulfillment and supply chain tech requirements.

Prozo offered the brand a unified rate card and a Pan-India footprint. Given the products were large and bulky, Prozo was able to offer optimum stocking points, thus bringing down the brand’s logistics cost by minimizing national deliveries and maximizing local and regional deliveries. Along with warehousing & freight, the brand leveraged on ProWMS and ProShip (Freight allocation and recommendation engine) to have a real time view of its operations.

The pan-India, multi-channel operations of the brand are managed through Control Tower & Command Centre.

Tags: Multi Channel Fulfillment, B2B, B2C, D2C, Warehousing, Control Tower, Command Center, Hardlines, Baby Care, ProWMS, ProShip, PTL,

Other Case Studies

Regional Fulfillment Excellence for a leading FMCD Client!

Enabling best-in-class, OTIF supply chain for a world-renowned high-street retailer!

Pay-per-use, scale-ready supply chain for one of the Thrasios of India!

Fast-fulfillment for a prescription-based health care brand!

Upgradation of the supply chain by an India arm of an MNC Publisher!

On-demand warehousing to enable geographical entry of a large FMCD Client.

London-based apparel brand looking to expand regionally to enable fast-fulfillment for its b2b and b2c customers.

Tech enabled warehousing & enhanced inventory visibility for a home appliances Manufacturer

Integrated order management and differential fulfillment rules for a natural human and pet product company

Multi-channel fulfillment for a domestic distributor of high end eyewear brands

Large Hospitality Brand looking to professionalize its supply chain

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