Hyperlocal Delivery - Sub-90-Minute Fulfilment

Hyperlocal delivery on ProShip works through a network of 68 darkstore pickup points positioned in high-demand zones. When an order is placed, the nearest darkstore with available inventory is identified, and a hyperlocal fleet partner picks up and delivers within a tight radius - typically under 10 km. The combination of pre-positioned inventory and proximity-based routing enables delivery in under 90 minutes.

ProShip's hyperlocal delivery network covers 745 pincodes across major metro areas served by 68 darkstore pickup points. Coverage is concentrated in Delhi NCR, Mumbai, Bangalore, Hyderabad, Chennai, Pune, and Kolkata - the cities with the highest density of Q-commerce and instant delivery demand.

Hyperlocal delivery is ideal for products where speed is the primary differentiator - FMCG, personal care, electronics accessories, fashion (try-and-buy), pharmaceuticals, perishables, and any category where Q-commerce-level speed drives conversion. D2C brands use it for instant gratification, competitive positioning against Q-commerce platforms, and reducing cart abandonment caused by long delivery timelines.

ProShip integrates with 6 hyperlocal fleet partners: Elasticrun, Blitz, Pikndel, Shadowfax, Phowtn, and Inamo. Each partner is evaluated on delivery speed, success rate, and coverage density. PACE assigns the fastest available partner for every hyperlocal order based on real-time fleet availability and proximity to the darkstore pickup point.

Hyperlocal delivery is faster than same-day delivery, targeting sub-90-minute fulfillment within a tight radius of darkstore locations. Same-day delivery (SDD) covers a wider geography across 8,813 pincodes but with a delivery window of several hours. Hyperlocal is proximity-dependent and works best within 10 km of a darkstore, while SDD covers the full metro area.

No, you do not need your own darkstore infrastructure. ProShip provides access to a network of 68 shared darkstore pickup points where you can pre-position inventory. Your products are stored at the nearest darkstore to your demand clusters, and ProShip's WMS integration handles inventory management, pick-pack operations, and order routing automatically.

Hyperlocal delivery typically operates within a 5-10 km radius of each darkstore pickup point. Orders within this radius qualify for sub-90-minute delivery. The exact serviceable radius depends on the specific darkstore location, fleet partner availability, and real-time traffic conditions. PACE evaluates delivery feasibility for each pincode in real time before committing a delivery window.

Perishable products are prioritized in the hyperlocal fulfillment queue with the fastest available fleet partner assigned immediately. The short delivery window of under 90 minutes combined with the tight darkstore-to-doorstep radius ensures perishables reach customers fresh. ProShip's darkstore WMS integration also supports temperature-controlled storage where available at partner darkstore facilities.

Yes, ProShip provides a real-time pincode serviceability API specifically for hyperlocal delivery. You can integrate this into your D2C checkout flow to display delivery speed options - showing 10-minute, 30-minute, or 90-minute delivery windows where available, and falling back to same-day or next-day options for pincodes outside the hyperlocal radius.

Hyperlocal delivery costs are higher than standard surface shipping but competitive with Q-commerce delivery fees. The cost depends on package weight, delivery distance from the darkstore, and the fleet partner assigned. For D2C brands, the higher per-order delivery cost is typically offset by increased conversion rates, reduced cart abandonment, and stronger competitive positioning against quick-commerce platforms.